Tag: Madame Moneypenny
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Introducing FinTech Influencer Of The Year Madame Moneypenny
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Natascha Wegelin (Twitter) a/k/a Madame Moneypenny is a German blogger, author and entrepreneur. When Natascha couldn’t find a job after her business studies, she founded her first company, the portal wg-suche.de, with a fellow student at age 26. She sold part of this company to ImmobilienScout24 in April 2017.
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Fintechs Discover Influencer Marketing – Can It Work?
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For years, most fintech startups gave Instagram stars a wide berth. To reach a younger target group, they are now increasingly turning to influencer marketing. But can financial products even be promoted in this way? Step, the US bank for teens, was able to win over 16-year-old influencer Charli D’Amelio.…